Background on
ABC Special Presentation Logo
I later recorded this music using an orchestral sound. Both versions are below. Music from two other logos are also provided.
Richard Audd
Other logos:
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Background on |
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ABC Special Presentation Logo |
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| While working as a free-lance video tape editor for a company that provided ABC-TV with all of its networks promotions, I was able to also provide music for several on-air logos. This was the first such logo. |
| The logo and music won a Clio award in 1978. |
| I love doing music for graphics and logos. They are short and to the point. This one is still my favorites. |
| The music was performed using an ARP 2600 synthesizer. I had several synthesizers at the time, but the ARP provided the most wide-ranging as well as unique sounds. |
| With this piece, I began using a recording technique that I continued with until computer software sequencers arrived. Since some of the musical lines that I wrote were more difficult than I could play quickly in a recording studio, I would record the parts at half of the tape speed and an octave lower. When played back, the musical line sounded normal. Cheating? Yes. But it worked. I continued using this technique for several years. |
| This is the original recording from 1977. The logo
and music played for over two years on ABC, airing just before major
special presentations.
I later recorded this music using an orchestral sound. Both versions are below. Music from two other logos are also provided. |
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Richard Audd |
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Other logos: |
| Back to Works page. |